2023 expo

The 11th annual In Business Expo & Conference, a full-day event produced by In Business magazine and dedicated to helping others strengthen business relationships and achieve organization’s goals. Event took place on May 17th, 2023 at the Alliant Energy Center, in Madison, WI.

Objectives: Create visuals to generate interest of attendees of all ages and backgrounds by using current design trends and eye catching colors. 

Goal: Present exciting, modern, colorful, business appropriate visuals while maintaining the In Business’s branding guidelines.

Materials & graphics created for the event include:

• Colors for event logo

• Program guide

• Postcard

• Email header

• Signage

• Print & web advertisements

• Social media advertisements

• Slideshow